Sea Otter Classic

Posted March 3, 2020

BRAIN speaks with suppliers, retailers and others from across the industry and around the world.

Posted March 3, 2020
Photo by Daniel van den Berg on Unsplash

BOULDER, Colo. (BRAIN) — The scale of the COVID-19 outbreak extends from the individual to the global, across medical, political, and economic spheres. The bicycle industry has its own specific concerns within the developing crisis. 

Posted March 3, 2020

MONTEREY, Calif. (BRAIN) — Organizers of next month's Sea Otter Classic bike festival said Tuesday they are keeping a close eye on the COVID-19 virus outbreak and will make an announcement about the event in the next few days.

Posted March 3, 2020

DALLAS (BRAIN) — Organizers of the North American Handmade Bicycle Show, originally scheduled for later this month in Dallas, have postponed the show to late August because of concerns about the COVID-19 virus outbreak. 

Posted March 2, 2020
Bafang organized the delivery of protective suits, masks and goggles.

SUZHOU, China (BRAIN) — E-bike component manufacturer Bafang Electric Co. said it has resumed operations following the outbreak of the COVID-19 virus.

After Bafang was included in a first-level alert status for the past month, the Jiangsu Provincial Government reduced the threat level on Feb. 24.

Posted February 24, 2020

BOULDER, Colo. (BRAIN) — It's that time of year again and we're looking for your Sea Otter news and events.

Posted April 16, 2019

While much of the bike world was getting amped about Sea Otter product launches, industry leaders got together to talk big picture at the Bicycle Leadership Conference in Monterey.

Posted April 3, 2019

MONTEREY, Calif. (BRAIN) — Fazua, a German brand that makes a lightweight e-bike motor often used on road and gravel bikes, will appear at the Sea Otter Classic expo this month as it begins a push into the U.S. market. The company's motors are currently not officially available in the U.S.

Posted February 14, 2019

BOULDER, Colo. (BRAIN) — Between VeloNews, Bicycle Retailer & Industry News and other media brands owned by Pocket Outdoor Media, April's Sea Otter Guide will reach the widest consumer and trade audience ever via print and online delivery.

Posted February 7, 2019

GATESHEAD, England — U.K. distributor Vielo Sports launched its own Vielo bike brand in January 2018, with a focus on delivering an all-road bike, the V+1, that could be ridden more comfortably in harsh U.K. conditions.

Posted February 6, 2019

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for new product information and news to include in its annual Sea Otter Classic Festival & Gear Guide that will be handed out at the four-day fest April 11-14.

Posted July 6, 2018

GIRONA, Spain (BRAIN) — Organizers of Sea Otter Europe have announced that the third edition of the festival will be held May 31-June 2, 2019 — once again in Girona, Spain.

Posted April 24, 2018
Sea Otter rearranged spaces in Laguna Seca’s lake bed to make room for additional exhibitors this year.

MONTEREY, Calif. (BRAIN) — Preliminary figures from organizers of the Sea Otter Classic show that the festival brought in a record 74,000 attendees, 8,500 campers and 9,800 athletes over four days of racing, a busy industry expo, bike demos, gran fondos, cycling tours and other associated events.

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