Steve Frothingham

Steve is in his second stint at BRAIN. He was here at the beginning in 1992 while still working for a bike shop in Santa Fe, N.M. He wrote several articles for BRAIN's first issue and later joined the staff, eventually becoming managing editor and then executive editor.

After leaving BRAIN in 1997 he worked for several news organizations including The Associated Press and VeloNews before rejoining BRAIN as web editor in 2011.

He is based in Longmont, Colorado, and is an enthusiastic (and slow) road, mountain bike and cyclocross rider.

All articles by Steve Frothingham

July 11, 2018

FRIEDRICHSHAFEN, Germany (BRAIN) — The 17-year-old Czech Republic brand, Apache Bicycles, made its first Eurobike appearance here this year. Apache's branding shocked some visitors from the U.S.

Posted in International
July 10, 2018

FRIEDRICHSHAFEN, Germany (BRAIN) — A collaboration between the Italian auto brand Maserati, the Danish e-bike brand Diavelo (an Accell Group brand), and the Chinese e-bike motor maker Bafang has resulted in a line of Maserati e-bikes on display at Eurobike here this week. 

Posted in Product/Tech
July 9, 2018
First day Eurobike report: New stuff from Wike, CeramicSpeed, Oakley, Saris, Gates, Bryton, and more.
Wike's Bob Bell with the Salamander in stroller mode.

FRIEDRICHSHAFEN, Germany (BRAIN) — The July timing might be a change, but Eurobike remains a key product introduction opportunity for many suppliers. Here's a look at some of the introductions BRAIN spied on the event's opening day.

Posted in Product/Tech
July 5, 2018
The show is increasingly focusing on e-bikes and e-mobility products and services.

FRIEDRICHSHAFEN, Germany (BRAIN) — This year’s Eurobike show is set to open Sunday, a day after the Tour de France begins.

Posted in International
July 2, 2018

GRAND JUNCTION, Colo. (BRAIN) — Two companies that make stainless steel spokes in the U.S. are having to adjust to a 25 percent tariff on imported steel. Both brands said so far they've been able to avoid price increases.

Posted in Industry News
June 25, 2018
U.S. consumers can often buy from non-U. S. sites without paying sales taxes or import duties. Sometimes that gives foreign retailers a head start of 20 percent or more.

WASHINGTON (BRAIN) — Now that the Supreme Court has (almost) resolved the state tax issue for online retailers, the time might be right to push to increase the collection of import duties.

Posted in Opinion/Analysis
June 22, 2018
Chinese-made bearings of many varieties will be hit with a 25 percent tariff starting July 6, increasing pressure on component makers to raise prices.

LOUISVILLE, Colo. (BRAIN) — When you buy 5,000 pounds of aluminum every day, you notice quickly when the cost per pound goes up 20 percent — or more — in a matter of months.

Dave Batka, the owner of Wheels Manufacturing, is noticing.

Posted in Industry News
June 21, 2018
Some see the decision as a victory for mom-and-pop store owners; but a challenge for those with small e-commerce businesses.
Photo: © 2007 Kjetil Ree. Creative Commons Attribution ShareAlike 3.0.

WASHINGTON (BRAIN) — The U.S. Supreme Court on Thursday ruled that states may require online retailers to collect sales tax revenue from online consumers who live in their states.

The National Retail Federation called the decision "a major victory" for retailers.

Posted in Retail News
June 19, 2018
The industry is scrambling after the Trump administration includes e-bikes on its list of proposed tariffs.

WASHINGTON (BRAIN) — The U.S. bike industry has been drafted into the trade war between China and the U.S.

Posted in Industry News
June 19, 2018
The Stages Dash

WASHINGTON (BRAIN) — China-made bicycle GPS units are expected to see a significant price increase in the coming months due to a 25 percent tariff imposed by the Trump adminstration.

Posted in Industry News

Pages