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BRAIN Staff

All articles by BRAIN Staff

November 5, 2014
SAN DIEGO (BRAIN) — New for 2015, BMC's teammachine SLR03 uses the same ACE Technology software as the Pro Tour-level SLR01 to achieve the most optimal values in terms of stiffness and weight.
Posted in New Products
November 5, 2014

MINNEAPOLIS (BRAIN) — Chrome Industries has opened a new brand retail store in Minneapolis, raising the number of Chrome HUB locations to seven.

Posted in Retail News
November 5, 2014

LAGUNA HILLS, Calif. (BRAIN) — Is Detroit now a biking city?

Maybe not quite, but on a recent visit to the Motor City, BRAIN's Val Vanderpool found a surprisingly vibrant bike scene, with well attended group rides, thriving retail operations and a growing array of industry suppliers.

Posted in North America
November 4, 2014

IRVINE, Calif. (BRAIN) — Morsa Design, a new brand launching this month, will offer modular accessory handlebar mounts with optional adapters to accept action cameras, lights, GPS computers and more.

Posted in Product/Tech
November 4, 2014

LAKE FOREST, Calif. (BRAIN) — Torcano Industries has become the exclusive U.S. distributor for Funkier Bike Apparel.

"We at Funkier Bike Apparel are very pleased to partner with an innovative, passionate partner in Torcano Industries," said Kevin Tuttle, Funkier USA director.

Posted in North America
November 3, 2014

SAN DIEGO (BRAIN) — Aerodynamic triathlon accessory company XLAB has hired Anthony Thomas to lead sales and distribution efforts. As global sales manager, Thomas will focus on market analysis, brand positioning, and strategy execution, the company said.

Posted in North America
November 3, 2014
IRVINE, Calif. (BRAIN) — This winter Shimano American is offering intensive, hands-on two-day training sesssion for shop technical staff at the company's office here.
Posted in Retail News
November 3, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Giro Sport Design has promoted two veterans and added one new hire in its marketing department.

Posted in North America
November 3, 2014

FREEHOLD, N.J. (BRAIN) — The JET (Just Enough Tools) Roll is an updated version of the old roadie trick of wrapping tools and spare in a cloth then strapping it under the saddle with a toe strap. The JET Roll is made in the U.S.

Posted in New Products
October 31, 2014

OSAKA, Japan (BRAIN) — When the Bank of Japan announced a massive new stimulus program Friday, world stock markets jumped and the yen dropped to its lowest point since early 2008. But the news is unlikely to change Shimano Inc.’s financial forecast for the remainder of the year.

Posted in International

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