BRAIN Staff

All articles by BRAIN Staff

March 30, 2016

PROVIDENCE, R.I. (BRAIN) — Protective gear brand G-Form has added Steve Kwait to its sales team.

Posted in North America
March 30, 2016

ASHEVILLE, N.C. (BRAIN) — PeopleForBikes' Ride on Atlanta — a 400 mile ride from here to Atlanta, Georgia — got going Wednesday morning with several NASCAR stars joining th efirst day's ride, a challenging 130-mile route to Charlotte, North Carolina.

Posted in Industry News
March 29, 2016

VANCOUVER, British Columbia (BRAIN) — Mia Kohout has been hired as the new general manager of the new Vancouver Bike Share program, which is scheduled to launch early this summer.

Posted in North America
March 29, 2016
The Catlike Whisper Road shoe.

LAKE FOREST, Calif. (BRAIN) — Spanish helmet brand Catlike is bringing its shoe line to the U.S. After launching a full line in Europe last year, the company is bringing select models to the U.S. for 2016.

Posted in Product/Tech
March 29, 2016

BREMBATE, Italy (BRAIN) — 3T Cycling has hired SpinCycle Consulting, a firm launched by Kendall Young, to head up OEM sales efforts in the U.S. 

Young is the former long-time North America sales director for Ritchey Design, and former national sales manager for Catalyst Communciation.

Posted in North America
March 29, 2016

MILL VALLEY, Calif. (BRAIN) — DMAC — a new wool lifestyle clothing brand founded by Dave McLaughlin, a well-known member of the bike racing community — has reached its intial $12,000 startup goal on Kickstarter with about two weeks remaining in the campaign.

Posted in Industry News
March 29, 2016

BOULDER, Colo. (BRAIN) — Organizers say they've registered more than 200 attendees for next month's Bicycle Leadership Conference, which will be held April 12-14 in Monterey, California. 

Posted in North America
March 28, 2016

ATLANTA (BRAIN) — Wahoo has issued a firmware update to its ELEMNT GPS bike computer, adding several new functions that work with some Shimano Di2 groups and SRAM's eTap drivetrain. The new firmware also adds support for muscle oxygen sensors.

Posted in Product/Tech
March 28, 2016
TPC plans a national roll-out of its Trade-Up program.

BOULDER, Colo. (BRAIN) — The Pro's Closet's founders have sold a minority stake in the company to the investment firm Range Light LLC for $2.5 million and are preparing to launch its used bike trade-in program nationally.

Posted in Retail News
The eBay seller plans a national trade-in program for bike shops.
March 28, 2016

LOUISVILLE, Colo. (BRAIN) — Wheels Mfg. is offering shops free laminated wall charts of its derailleur hangers and bottom bracket offerings. The charts are free with any shop order that includes a wall chart between now and April 30. 

Posted in New Products

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