BRAIN Staff

All articles by BRAIN Staff

March 1, 2017

AUSTIN, Texas (BRAIN) — Members of the Professional Bicycle Mechanics Association will be on hand at this month's North American Handmade Bicycle Show in Utah to help assemble bikes before the show and to meet with the show attendees during the March 10-12 event.

Posted in North America
March 1, 2017

TAICHUNG, Taiwan (BRAIN) — FSA has hired Mark Vandermolen at its headquarters in Taiwan to work in Asia product strategy and planning as well as marketing and sales for the region.

Posted in International
March 1, 2017

BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association has released a series of 10 two-minute video training sessions to help retail staff connect with and sell e-bikes.

Posted in North America
March 1, 2017

CORONA, Calif. (BRAIN) — Troy Lee Design's new A2 MIPS helmet combines EPP (for slow speed impacts) and EPS (for high speed impacts) in critical impact zones to manage energy from impacts. It also features MIPS rotational impact protection.

Posted in New Products
March 1, 2017

WILTON, Conn. (BRIAN) — Cycling Sports Group, a division of Dorel Industries, has hired Justin McCarthy as manager of public relations for North America. McCarthy previously handled media relations in the fitness and outdoor segments at Garmin International.

Posted in North America
February 28, 2017

BUCHAREST, Romania (BRAIN) — GoPro Inc. has opened a new office in Bucharest, Romania, that will focus on software engineering, including development of the company's web and e-commerce platforms.

Posted in International
February 28, 2017



MALLABIA, Spain (BRAIN) — Mariano Gon has joined Orbea as American sales director, effective Wednesday, March 1.

Gon has more than 20 years of experience working in the Spanish and U.S. bicycle markets. He was most recently director of global sales at Santa Cruz Bicycles.

Posted in North America
February 28, 2017

MORGAN HILL, Calif. (BRAIN) — The Specialized Foundation has opened applications for its cycling program, Riding for Focus, for middle schools (grades 6-9) throughout the U.S. for the 2017-18 academic year. The application period is open now through March 24.

Posted in North America
February 28, 2017

BOULDER, Colo. (BRAIN) — The Walton Family Foundation has renewed its commitment to PeopleForBikes for 2017. 

Posted in Industry News
February 28, 2017

MADISON, Wis. (BRAIN) — Schwinn, now a brand owned by Dorel Industries, plans a limited production run of 500 Schwinn Lemon Peeler bikes. It is the first time since 2008 that the company has produced the model, part of its Sting-Ray family.

Posted in New Products

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