All articles by BRAIN Staff
LAS VEGAS (BRAIN) — Exhibitors who have missed seeing some of their East Coast dealers here at Interbike will have a new way of reaching them next year.
Interbike is launching a new four-day demo event next fall called CycloFest in Charlotte, N.C.
BOULDER CITY, Nev. (BRAIN) — For the first time in about 15 years, Ritchey Design is offering dealers complete bikes, which it showed to retailers at Interbike's OutDoor Demo on Monday and Tuesday.
LAS VEGAS (BRAIN) — POC is "exploring" the use of a new printed light technology that adds active lights to clothing for nighttime visibility. A POC video shows the technology being used on a vest.
LAS VEGAS (BRAIN) — Pioneer's Cycle Sports Division officially announced its new single-leg power meter at Interbike on Tuesday. The new power meter is available for Shimano Dura-Ace and Ultegra cranks, retailing for $900 and $800, respectively.
VANCOUVER, British Columbia (BRAIN) — The mobile bike repair franchise operation, Velofix, has added nine new franchises in the U.S. and is predicting it will have 55 U.S. locations within a year.
LAS VEGAS, Nev. (BRAIN) — QBP is adding to its stable of bike brands, adding a new mountain bike line called Heller when Interbike opens on Wednesday.
OGDEN, Utah (BRAIN) — ENVE Composites is now sponsoring the Ironman World Championships at a sufficient level to be named the Official Wheel of the event, which is being held Oct. 10 in Kona, Hawaii.
LAS VEGAS (BRAIN) — BRG Sports said a Chinese citizen has been fined and sentenced to nearly three years in prison in China for trafficking in counterfeit Giro helmets.
VANCOUVER, British Columbia (BRAIN) — Recon Instruments, now owned by Intel, has lowered the retail price on its Recon Jet eyewear. In the United States, Jet is now available for $499.
ST. PAUL, Minn. (BRAIN) — Framed Bicycles has added new sales reps for its new series of "Non Internet" Framed Fat bikes, sold under the Wolftrax brand.