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BRAIN Staff

All articles by BRAIN Staff

April 1, 2013

WATERLOO, WI (BRAIN) — Trek has expanded its sponsorship of the National Interscholastic Cycling Association to offer high school athletes the same benefits as other racers supported by Trek's retailer-sponsored athlete program.

Posted in North America
April 1, 2013
RICHMOND, VA (BRAIN) — Organizers of the 2015 UCI Road World Championships here say they have raised more than $11 million, about half their fundraising goal for the event.
 
Posted in North America
April 1, 2013
KENT, WA (BRAIN) — Raleigh Bicycles and Bike DealerCamp-producers Lifeboat Events are sending five retail buyers chosen at random to the 2013 event, to be held July 25-27 in Park City, Utah.
 
Posted in North America
April 1, 2013
Gary Cook

SANTA ANA, CA (BRAIN) — Gary Cook, co-founder along with Craig Cook of Cook Bros. Racing, has died at age 74.

Posted in North America
April 1, 2013

OAKVILLE, ON (BRAIN) — Officials from Raleigh Canada Ltd. announced Monday that Dave Taylor has been named the company's director of independent bicycle dealer sales and marketing, effective immediately.

Posted in North America
April 1, 2013

FRYBURG, ME (BRAIN) — Maine distributor Downeast Bicycle Specialists has coordinated its systems with several Point of Sale vendors to allow integration with SmartEtailing programs and give retail buyers more information.

Posted in North America
April 1, 2013
New packaging contains seasonal icons

BOSTON, MA (BRAIN) — Pedro's is launching a line line of tire levers with options for different conditions.

Posted in Product/Tech
April 1, 2013

FLETCHER, NC (BRAIN) — In what looks to be almost another breakthrough in shock performance, Cane Creek is pre-launching the 17-way adjustable CHURN, the only shock of its kind.

Posted in New Products
April 1, 2013

PAWNEE, IN (BRAIN) — In a move that surprised many cyclocross fans, the season-opening CrossVegas cyclocross race announced it would relocate the popular race to Pawnee, Indiana, beginning with the 2013 edition scheduled Wednesday, September 18.

Posted in North America
April 1, 2013

TAIPEI, Taiwan (BRAIN) — SRAM’s president Stan Day balances with one finger SRAM’s newest and most revolutionary entry into the market—the featherweight SRAM FK integrated frameset and components. 

Posted in North America

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