All articles by BRAIN Staff
OSAKA, Japan (BRAIN) — CateEye is promoting a street art campaign that gathers local artists to curate and assemble self-guided routes through the selected city's most impressive street art at night. The artists use CatEye lights to illuminate and record each stop.
VENTURA, Calif. (BRAIN) — Zeitbike is now distributing Fly Pedals' clipless pedal adapters, which convert clipless pedals to platform pedals. The adapters accept most clipless cleats for road or offroad pedals, including two-, three-, and four-hole cleats.
BOULDER, Colo. (BRAIN) — PeopleForBikes's fifth annual National Bike Challenge starts Sunday, May 1. The promotion seeks to have more than 100,000 bike riders tally 75 million miles ridden between Sunday and Sept. 30 this year. This year's event is sponsored by Kimberly-Clark's Cottonelle Products Brand.
PLEASANT VALLEY, Mo. (BRAIN) — Chamois Butt'r has named Verde Brand Communications as its public relations and brand communications agency of record.
VISTA, Calif. (BRAIN) — Haro Bicycles has created Haro Europe, which will operate a sales and marketing office in Bielefeld, Germany. Haro Europe will focus on sales and support to its existing distribution base located in 21 countries, as well as opening new markets where no distribution currently exists.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has opened retailer registration for its Fall CycloFest, a trade and consumer festival to be held Oct. 20-23 near Charlotte, North Carolina. The first two days of the event are trade-only.
KENT, Wash. (BRAIN) — Raleigh Bicycles has hired Curt Davis as its director of product management, effective May 2. The company is also bolstering its sales team with the promotion of Rob Kaplan to vice president of sales and Tyler Stetson to director of inside sales and customer service, effective immediately.
BOULDER, Colo. (BRAIN) — RockyMounts is introducing a new hitch-mount bike rack that weighs just 44 pounds, which the company said is lighter than the competition.
WATERTOWN, Mass. (BRAIN) — Seven Cycles says its flexibility — including programs offering retailers co-branded and store-specific designs — has led to sales growth in early 2016.
OLATHE, Kan. (BRAIN) — Garmin reported Wednesday that its first-quarter revenue rose 7 percent and net profit surged 32 percent as the company saw strong double-digit growth in the outdoor and marine segments that helped offset continuing declines in its automotive business.