All articles by BRAIN Staff
KENT, Wash. (BRAIN) — Accell North America is launching a retail support program for its Raleigh and Lapierre branded e-bikes. The program — which includes two Sprinter vans that will visit stores nationwide this year — is modeled on a similar program run by Accell NA's IZIP brand.
BOULDER, Colo. (BRAIN) — A new movie by filmmaker Benedict Campbell, "For the Love of Mud, a Film about Cyclo-cross," will premiere at the USA Cycling national cyclocross championships on Jan. 9.
MONTREAL (BRAIN) — Dorel Industries Inc. is acquiring the remaining 30 percent interest in Companhia Dorel Brasil Produtos Infantis (Dorel Juvenile Brazil), which will become a wholly owned subsidiary of Dorel.
CHICAGO (BRAIN) — Range Light, a Chicago investment firm, has launched a new program to invest in healthy, active lifestyle businesses.
NIXA, Mo. (BRAIN) — Smack Media is now representing Red Fox Wireless for public relations, the companies have announced.
LANCASTER, Pa. (BRAIN) — Speedsleev Products, the maker of lightweight saddle packs and other products, has expanded its distribution for 2015.
SANTA CRUZ, Calif. (BRAIN) — Praxis Cycles is continuing to grow, with a successful launch of its hollow-forged Zayante road crank, which is being spec'd on more than 10 models of Specialized 2015 model bikes. Demand for the brand's chainrings and conversion bottom brackets also continues, the company said.
MADISON, Wis. (BRAIN) — PowerTap is offering a free CycleOps stationary trainer with the purchase of certain PowerTap wheelsets between Dec. 26 and Jan. 5. The program is being run on the brand's website and through its participating U.S. independent dealers.
MADISON, Wis. (BRAIN) — SR Suntour North America is planning retailer drivetrain and suspension clinics, to be held Jan. 16 in Milwaukee and Jan. 30 in Cleveland. Both events are being held at Rays Indoor Bike Park locations and will include a lunch, riding opportunities and swag.