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BRAIN Staff

All articles by BRAIN Staff

March 26, 2014

GOLDEN, Colo. (BRAIN) — Accessory brand Feedback Sports has promoted two internal sales staffers to regional sales manager positions, with Sammy Rutherford overseeing the Eastern U.S. and Tim Allen managing the West.

Posted in Industry News
March 26, 2014

MORGAN HILL, Calif. (BRAIN) — Specialized has made its Armadillo road tires tougher and more durable, the company says. 

Posted in New Products
March 25, 2014

LONGMONT, Colo. (BRAIN) — The Clif Bar CrossVegas cyclocross race will be held for the eighth year this September in Las Vegas during the Interbike show.

Posted in North America
March 25, 2014

FOXBOROUGH, Mass. (BRAIN) — Topeak is partnering with Bike MS, the largest charity cycling series in the country, to provide its more than 110,000 Bike MS participants this year with a special price on Topeak's BikeMS Cycling Accessory Kit, which includes a seatbag, tools and a mini-pump.

Posted in North America
March 25, 2014

TORONTO (BRAIN) — Stage Race Distribution is now offering Challenge road tires paired with wheels from the Austrian brand Xentis.

While Stage Race — based in Toronto and with two U.S. warehouses — will not distribute Challenge tires separately, it will offer them in package with specific Xentis wheels. 

Posted in North America
March 25, 2014
The Lightweight Autobahn Schwarz.

FRIEDRICHSHAFEN, Germany (BRAIN) — Lightweight is offering a new version of all its road wheels, the Schwarzed Edition. The Schwarzed wheels feature a new black-on-black color scheme and full ceramic bearings from CeramicSpeed.

Posted in New Products
March 25, 2014
Kristoff on Sunday. Photo by TDWSport.com courtesy of Showers Pass.

PORTLAND, Ore. (BRAIN) — Pro cycling fans around the world watched the first "Monument" single-day race of the 2014 season on Sunday, the historic Milan-Sanremo classic. This year's edition was 246 kilometers (153 miles) and included a monumental amount of rain throughout.

Posted in International
March 25, 2014
The new Guide RSC lever.

CHICAGO (BRAIN) — SRAM is launching a new mountain bike disc brake family called Guide, which will be available in June. SRAM said it started from scratch in designing the new line, which is notable for not including the Avid brand.

Posted in Product/Tech
March 24, 2014

CHICAGO (BRAIN) — Founded by two friends who share a background in both the bike and food industries, newly opened Ancien Cycles caters to lifestyle cyclists and enthusiasts alike.

Posted in Retail News
March 24, 2014
Customers mingle at the grand opening party at Cadence Cyclery's new store.

HIGHLAND VILLAGE, Texas (BRAIN) — Dallas-Fort Worth area retailer Cadence Cyclery recently celebrated the opening of its second store, located 32 miles from its original location in McKinney, Texas. The new 4,000 square-foot shop opened as a Giant Partner Store in late November.

Posted in Retail News

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