Industry News

BRAIN's Robert Roman and Megan Tompkins and Pedro's Jason Elhardt pose in front of Minnesota's first Dairy Queen on the first day of the magazine's Twin Cities Dealer Tour.

BETHEL, CT (BRAIN)—The Recreational/Leisure segment of Dorel Industries has named Cossette New York as its agency of record. The move consolidates all agency activities under one umbrella to better complement its international scale and support a global strategy to dramatically grow the business.

A cyclist shows why the Twin Cities recently ranked as the second fittest of the nation’s most populous metropolitan areas (so says the American College of Sports Medicine) as he disembarks the city’s light rail ready to pedal to his next destination.

MINNEAPOLIS, MN (BRAIN)—Bicycle Retailer and Industry News will demonstrate the environmental benefits of cycling by traveling by bike to visit retailers in Minneapolis-St. Paul over the next three days.

Tagged Events

SHANGHAI, China (BRAIN)—Giant chairman King Liu overcame stomach ailments and long days in the saddle during the final stretch of his three-week cycling tour from Beijing to Shanghai, reaching his final destination after 20 days on the road.

Tagged Events

GRAND JUNCTION, CO (BRAIN)—Scott Winans has been hired by Mountain Racing Products as its new vice president of engineering.

He will work closely with Ryan Cranston and Darek Barefoot to help develop new product lines.

Tagged People

OGDEN, UT (BRAIN)—Suunto has added three new sales representatives in the Midwest, while bringing on Epic International to represent Suunto in special and non-traditional sales channels.

CHICAGO, IL (BRAIN)—An array of legal help to challenge a New Jersey legislator’s attempt to ban quick releases in that state and a sweeping revamp of lead-limit rules for children’s products has the Bicycle Product Suppliers Association grappling with how to pay them.

MINNEAPOLIS, MN (BRAIN)—BRAIN staff and sponsors will experience the best trails and lanes in Minneapolis-St. Paul during the magazine’s Twin Cities Dealer Tour, which kicks off tomorrow.

Tagged BRAIN News

Congrats to Alan with Eco Velo who took the top prize for Best Overall Image (pictured) in the "Princeton Tec: Got Lights on Bikes" photo contest. For his winning submission he won a new singlespeed from SE Bikes.

For a list of the photo winners, click on link.

BOULDER, CO (BRAIN)—Sales of bikes and accessories neared $3 billion ($2.934 billion) at independent bicycle dealers last year, according to a recently concluded phone survey by the Leisure Trends Group, a market research firm based in Boulder, Colorado.

LAGUNA HILLS, CA (BRAIN)—Full Speed Ahead and Gravity Products will start using DSB as one of its Italian distributors starting September 1. They were using Larm.

FSA and Gravity will continue using Ciclo Promo Components, while Saim will continue Italian distribution of Vision products.

Tagged Distributor news


LAKE FOREST, CA—Soon the last vestiges of GT’s Southern California heritage and existence will be gone, packed in boxes and headed for Bethel, Connecticut—headquarters of Dorel’s Cycling Sports Group.


Bicycle riding rebounded to levels not seen since the late 1990s last year as more people in the United States turned to two wheels for recreation and transportation, according to research from the National Sporting Goods Association and the Outdoor Foundation.


The recession hit consumer spending last year harder than anyone anticipated, especially car makers GM, Ford and Chrysler. But the big economic hit arrived in October, well after the bike season wound down, so the industry dodged the bullet.

CENTRAL ISLIP, NY (BRAIN)—A federal bankruptcy judge said on Thursday that he would approve a bid procedure for the auction of Iron Horse Bicycle Company on June 8, after granting the case “super priority” under the advice of a U.S. Bankruptcy Trustee.

"I am relieved that no one was hurt, but this incident reinforces the need for us to make London's roads safer for cyclists, which I am determined to do and to make London the best city for cyclists in Europe.

TAICHUNG, Taiwan (BRAIN)—OEMs who plan to participate in Taichung Bike Week should contact organizers as soon as possible to reserve space.

Tagged Taichung Bike Week

MINNEAPOLIS, MN (BRAIN)—Bicycle Retailer & Industry News editors will drop in on retailers in Minnapolis-St. Paul next week to find out how they are faring this season as part of the magazine’s Twin Cities Dealer Tour.

Tagged BRAIN News

MONTREAL, Quebec (BRAIN)—Dorel Industries executives reiterated their goal of becoming a global leader in the bicycle industry while speaking to shareholders during the company’s annual general meeting on Wednesday morning.

Tagged Earnings/Financial Reports


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