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North America

CARLSBAD, Calif. (BRAIN) — Mountain bike clothing brand Zoic has made multiple new hires in sales, dealer service and marketing in an effort to expand support for dealers across the country.

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has set news and product submission deadlines for its annual Interbike Show Issue as well as the Interbike Show Dailies distributed at the Vegas expo.

Tagged BRAIN News / Interbike

PALM DESERT, Calif. (BRAIN) — Sid Dunofsky, a longtime bicycle industry executive and mergers and acquisition consultant, has passed away after suffering a heart attack.

Tagged People

ANAHEIM, Calif. (BRAIN) — Box Components has agreed to be the Official Bike Plate Supplier of the UCI BMX World Championships and UCI World Cups over the next three years, and will be the sole bike plate supplier for the Olympic Games in Rio de Janeiro, Brazil.

Tagged Racing & Sponsorship

Editor’s note: This clarifies a story previously posted on July 11.  

COON VALLEY, Wis. (BRAIN) — Borah Teamwear has joined forces with The Bike Cooperative. Borah is the co-op's first apparel brand that produces its entire product line in the United States.

KINGSTON, Mass. (BRAIN) — Bern Unlimited, Inc. has promoted Jeff Cavicchi from national sales manager to director of global operations. Cavicchi, an industry veteran, joined Bern about a year ago.

With Cavicchi's promotion, Bern has hired Ronnie Tambourine as its new national sales manager. 

THOMPSON, Conn. (BRAIN) — This fall's KMC Cyclo-cross Festival will leave Roger Williams Park in Providence, Rhode Island, for the first time. This year's festival, the eighth annual, will be held at  Thompson Speedway Motorsports Park in Connecticut, Sept. 30-Oct. 2.

Component company to end distribution through BTI, KHS, Cyclone and SBA.

INDIANAPOLIS (BRAIN) — SRAM is reducing its U.S. distributor count from nine to five, cutting off BTI, KHS, Cyclone and SBA.

Tagged Distributor news

SCOTTSDALE, Ariz. (BRAIN) — EDCO USA has acquired the Faster cycling performance center, which includes a low-speed wind tunnel and bike fit studio.

Tagged Mergers & Acquisitions

BERKELEY, Calif. (BRAIN) — GU Energy Labs hires four new staff members in recent months. The new hires are Gina Lopez, a demand planne; Amanda Basham, Colorado field representative; Danielle White, New England sales representative; and John Palabrica, Pacific Northwest sales representative.

Tagged People / Sales Reps

HUNTINGTON BEACH, Calif. (BRAIN) — Anomaly Action Sports, parent company of the Shred Optics and Slytech Protection brands, has restructured its management team.

SAINT-GEORGES, Quebec (BRAIN) — Procycle Group, the owner of the Rocky Mountain, Miele and eVo brands, has restructured its commercial department, appointing M. Patrick Ménard as Chief Commercial Officer, and Marie-Joël Bossé as Commercial Coordinator.

COVINGTON, Ga. (BRAIN) — Hwa Fong Rubber Industrial Co. Ltd., the parent company of Duro Tire & Wheel, has appointed Katrina Huang to president of its North American subsidiary and Luke Musselman as director of business development, with a focus on the global bicycle market.

Tagged People

SANTA CRUZ, Calif. (BRAIN) — Industry veteran Jon Forsberg has joined Ibis Cycles as COO. Forsberg, most recently of Specialized, has more than 23 years of experience in the bicycle industry, including stints with Santa Cruz Bicycles and Bontrager Cycles.

ST. CHARLES, Ill. (BRAIN) — Aventuron, an Illinois-based distributor, will now handle sales of Orange Bikes as the U.K. brand returns to the North American market. 

CAPITOLA, Calif. (BRAIN) — Velocity Commuting Solutions is selling Stromer and A2B e-bikes to corporate employees through mobile showrooms, employee test ride programs and fleet sales to corporations. The company also is offering to match employer purchase incentives up to $200 per bike.

Tagged Electric bike

NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has hired industry veteran Alan Rowland as its Northern California sales representative.

Tagged Sales Reps

MANCHESTER, N.H. (BRAIN) — Tifosi Optics has joined The Bike Cooperative as the newest supplier partner of the retailer co-op. Effective immediately, members of The Bike Cooperative will earn rebates on their purchases of all Tifosi-branded eyewear, parts and accessories.

Linda Travis

FORT COLLINS, Colo. (BRAIN) — Niner Bikes has hired Linda Travis as inside sales manager along with Scott Sherman as the company's newest independent rep for the Midwest 

Travis joins Niner from Sierra Trading Post, where she handled website planning.

Tagged People / Sales Reps

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