Greenville, South Carolina – The acclaimed Gran Fondo Hincapie Series is proud to announce the organization's first gravel event to take place in the Jocassee Gorges of South Carolina on March 6 th ,2021. The event, starting and finishing in Sunset, SC, will draw 1,000 gravel cyclists from around the world.

LOS ANGELES, CA —  NULL WINDS Technology today announced US Patent 10,773,543, for ‘Streamlined Tapered Bicycle Wheel Spoke.’  A continuation of US 9,878,745 — the first utility patent in history for the common wheel fender — this new invention adds to a broad por

 Santa Barbara, CA- Former professional cyclist Erik Saunders retains PowWord Communications for his growing Memory Pilot brand.

Memory Pilot, launched in 2019, has seen unexpected and welcome growth during this pandemic-rattled 2020.

Outride recognizes Indigenous People's Day, and Native peoples as the first inhabitants of the Americas, including the lands that later became the United States of America.

Sustainable trims leader announces Sustainability Vision 2050 addressing climate change, material resources, water resources, chemical management and human rights

Tampere, Finland — With the founding of Revonte Germany GmbH, the Finnish manufacturer of intelligent e-bike drive systems expands its market presence within Europe. Mr. Uwe Daniel, Vice President of Sales at Revonte, will be the CEO of the subsidiary.

Hyperice Secures Strategic Investment from Main Street Advisors, SC.Holdings, NFL's Investment Arm 32 Equity, NBA, and Superstar Athletes

Following quarter-on-quarter growth in 2020, owners of The Robert Axle Project and Old Man Mountain have hired Erik Fenner as Marketing Coordinator for both brands.

Jenson USA, America's leading online bicycle retailer, has appointed two new VP leadership roles – with Steve Domingues as VP of Merchandising and Michael Ladinig as VP of Marketing and Brand.

Koochella Racing is hosting a community support raffle series to benefit Black FTW (Femme/Trans/Women/Non-binary/Two-spirit/Gender non-conforming) folx. After the conclusion of each raffle, Koochella will give all funds raised directly to Black FTW in the Twin Cities area.

Tagged DEI and Sustainability

Following a world-wide search, Trudy Lindblade has been appointed the Chief Executive Officer (CEO) for the 2023 UCI Cycling World Championships.

The Serotta International Cycling Institute is proud to announce a significant change in our course offerings. Our former thee day Personalized Class has been carefully modified to be offered in a virtual format. The class has been split into Level I and Level II classes.

The Outdoor Foundation (OF), the philanthropic arm of the U.S. Outdoor Industry Association (OIA), has named Stephanie Maez its new managing director.

Santa Rosa, Calif.—Veteran cycling journalist Patrick Brady has teamed up with Mike Cushionbury and John Emlyn Lewis to form The Cycling Independent, a cycling lifestyle website.


NEW YORK (Oct. 1, 2020) – Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, has selected OutsidePR as its public relations agency of record.

Chris Feucht comes to Enduro Bearings with extensive experience in the bicycle industry as former Product Manager and designer at WTB, and more recently Managing Director of the Sierra Buttes Trail Stewardship, running the day to day business of the organization as well as or

Future plc cycling websites saw a huge spike in interest during this year's 2020 Tour de France, with visitors to up 56% compared to the 2019 race period.

Outdoor co-op will pay 13,000 employees to recreate responsibly on Black Friday, calls on other retailers to do the same.

SEATTLE – For the sixth year in a row, outdoor retailer REI Co-op will close its 167 locations -- stores, activity centers, distribution centers, call centers and headquarters -- and pay its more than 13,000 employees to #OptOutside on Black Friday.


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