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BRAIN Staff

All articles by BRAIN Staff

October 29, 2015

MORGAN HILL, Calif. (BRAIN) — Specialized founder Mike Sinyard was featured in a recent segment on NBC's Today show, which reported on programs designed to help kids with ADHD by prescribing bike riding, rather than medications.

Posted in North America
October 29, 2015

ST. PAUL, Minn. (BRAIN) — Park Tool's redesigned website, www.parktool.com, has expanded product information with an increased educational section focused on helping professional and home mechanics diagnose and repair bicycles.

Posted in North America
October 29, 2015

CHICAGO (BRAIN) — CABDA will open attendee registration for its 2016 trade show on Monday, Nov. 2. The CABDA Expo will take place Feb. 3-4 at the Pheasant Run Resort and Convention Center outside of Chicago.

Posted in North America
Registration is free to CABDA members; other retailers are free if you register soon.
October 29, 2015

WASHINGTON (BRAIN) — Two U.S. senators from states known for their outdoor recreational industry are introducing legislation that would require the Commerce Department's Bureau of Economic Analysis to specifically track jobs in that industry.

Posted in North America
October 29, 2015

OGDEN, Utah (BRAIN) — Mavic is increasing its connection with Hincapie next year, by sponsoring the brand's  development road team and its gran fondo.

Posted in North America
October 29, 2015

NORTHFIELD, Vt. (BRAIN) — Sock maker Darn Tough Vermont says it has seen a 51 percent increase in sales in the first three quarters of 2015 and has added more knitting machines and more workers at its mill, including 100 new job positions there this year.

Posted in North America
October 29, 2015

SAN FRANCISCO (BRAIN) — Strava's Premium members will now receive two consecutive free months of Zwift, the multiplayer online indoor cycling program. Strava, an online cycling activity tracker, offers free memberships and a Premium program for $6 per month.

Posted in Product/Tech
October 29, 2015

BELLINGHAM, Wash. (BRAIN) — Canfield Brothers has released the EPO, the brand's first carbon fiber frame. It's a hardtail 29er engineered for aggressive all-mountain riding.

Posted in New Products
October 29, 2015

BRISBANE, Australia (BRAIN) — Recon Instruments' Recon Jet smart sunglasses will be distributed in Australia and New Zealand by FE Sports.

FE Sports will also showcase Recon Jet at the Noosa Triathlon Multi Sport Festival in Queensland, Australia, this weekend.

Posted in International
October 28, 2015

SAN MATEO, Calif. (BRAIN) — Shares of GoPro Inc. tumbled 17 percent in after-hours trading Wednesday after the action camera maker reported third-quarter earnings that fell short of analyst expectations due largely to weak sales of its compact, lightweight HERO4 Session camera, introduced during the second quarter.

Posted in Industry News

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