BRAIN Staff
All articles by BRAIN Staff
April 23, 2018
May 5 will be the first edition of the planned annual event.
BOULDER, Colo. (BRAIN) — The International Mountain Bicycling Association has declared the first Saturday in May as International Women's Mountain Biking Day.
The first edition, May 5, is being promoted by IMBA and SRAM, PeopleForBikes, Rebecca Rusch and others.
Posted in Industry News
April 23, 2018
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling and the United States Bicycling Hall of Fame have announced a new agreement that will include sharing elements of the Hall's historic content with USA Cycling's membership base, collaborating to expand the number of participants who nominate and select Hall of Fame members, and engaging USA Cycling's community in fundraising to support the Hall of Fame.
Posted in Industry News
April 23, 2018
MILAN (BRAIN) — Pirelli will provide its PZero Velo tires for all Pinarello's Dogma F10 bicycles this season.
Posted in Industry News
April 23, 2018
MONTEREY, Calif. (USA) — SRAM's Quarq division has launched a wireless tire pressure gauge, which stays on the valve stem and communicates to a phone app or head unit.
The Quarq TyreWiz will be available June 1 on Quarq.com; a two-sensor package will retail for $199.
Posted in Product/Tech
April 20, 2018
BOULDER, Colo. (BRAIN) — Each edition of the Ben & Bikes podcast will now feature a segment produced by PeopleForBikes, called "Surprising Bike Legislation."
Posted in Industry News
April 20, 2018
SEDONA, Ariz. (BRAIN) — Magura USA has hired Daryl Roberts as its key accounts manager for Magura USA with a focus on the Lightweight brand.
Roberts was most recently product manager and U.S. sales and operations manager for Voodoo Cycles.
Posted in Industry News
April 20, 2018
MONTEREY, Calif. (BRAIN) — Revelate Designs is showing the Vole, a bikepacking seat bag designed for use with dropper posts. The Vole is a mid-volume bag (6-7 liters) tailored for technical trail riding.
Posted in Product/Tech
April 20, 2018
SAN DIEGO (BRAIN) — BMC Switzerland has hired Ryan Cleek as the North American marketing manager. Cleek brings nearly 20 years of media production and marketing experience to his role at BMC.
Posted in Industry News
April 20, 2018
MONTEREY, Calif. (BRAIN) — The Sea Otter Classic opened Thursday with an expo that includes more than 500 booths representing nearly 900 brands and covering 165,000 square feet of space at Laguna Seca Raceway.
Posted in Product/Tech
April 19, 2018
WASHINGTON (BRAIN) — Lance Armstrong has agreed to pay $5 million to the U.S. government to settle a federal lawsuit over alleged false claims to the U.S. Postal Service.
Posted in Industry News
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