All articles by BRAIN Staff
SPEARFISH, S.D. (BRAIN) — SRAM has taken over a Kickstarter-supported project to manufacture an electronic suspension control device developed by a Perth, Australia company, Dusty Dynamics.
LAGUNA HILLS, Calif. (BRAIN) — Retailers looking for ideas about how to tackle that nagging remodel project, spruce up their apparel departments or ramp their store branding efforts can tune in to Bicycle Retailer's Minute Makeover video series starting Friday.
IRVINE, Calif. (BRAIN) — Shimano has introduced its model year 2017 softgoods line, including footwear, apparel, gloves, bags and packs for mountain biking, road cycling and recreational riding.
CARLSBAD, Calif. (BRAIN) — Mountain bike clothing brand Zoic has made multiple new hires in sales, dealer service and marketing in an effort to expand support for dealers across the country.
SAN FRANCISCO (July 13, 2016) - Timbuk2 is offering two new packs that pair with New Balance's C-Series urban cycling shoe.
SANTA MONICA, Calif. (BRAIN) — Bonk Breaker plans to convert its entire product line to non-GMO ingrediants. Currently 75 percent of the brand's SKUs are non-GMO. The company will phase in the additional non-GMO products over the coming months.
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has set news and product submission deadlines for its annual Interbike Show Issue as well as the Interbike Show Dailies distributed at the Vegas expo.
ANAHEIM, Calif. (BRAIN) — Box Components has agreed to be the Official Bike Plate Supplier of the UCI BMX World Championships and UCI World Cups over the next three years, and will be the sole bike plate supplier for the Olympic Games in Rio de Janeiro, Brazil.
SANTA CRUZ, Calif. (BRAIN) — For the 2017 model year, Santa Cruz is offering aluminum-frame versions of some of its most popular mountain bike models, the 5010, Bronson and Tallboy. The new alloy frames allow lower prices: the aluminum 5010 with Santa Cruz' D-level build kit will retail for $2,600, for example.
BIEL, Switzerland (BRAIN) — DT Swiss AG has added a new building at its facility in Poland to increase production capacity and after-sales service.