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BRAIN Staff

All articles by BRAIN Staff

March 7, 2016

HAYWARD, Calif. (BRAIN) — Mike McMahon began as a brand representative for Bianchi in San Diego and Orange Counties effective March 1.

Posted in North America
March 4, 2016

YECLA, Spain (BRAIN) — The Cloud 352 triathlon helmet from Spain’s Catlike incorporates a new Dual AEROSystem shell design that allows it to adapt to riding conditions thanks to the interchangeable shells.

Posted in New Products
March 4, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — In expanding its consumer component from one day to two, Eurobike will offer cycling fans 10 different areas for test rides, repair tips, skills demonstrations, music and more during the inaugural Festival Days on Saturday and Sunday, Sept. 3 and 4.

Posted in International
March 4, 2016

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now shipping its 2016 parts and accessories catalog, containing 1,304 pages representing more than 300 brands.

Posted in North America
March 4, 2016

SAN DIEGO (BRAIN) — Swiss e-bike brand Stromer, which shared U.S. sales and marketing resources under the same roof with owner BMC since 2012, has opened a new U.S. headquarters in San Diego separate from BMC and brought aboard a new general manager and sales director.

Posted in North America
March 3, 2016

MINNEAPOLIS, Minn. (BRAIN) — Trainer brand Kinetic, which recently launched its Kinetic Fit power-based training application, is introducing a video streaming subscription package with The Sufferfest.

Posted in Product/Tech
March 3, 2016

VENTURA, Calif. (BRAIN) — Distributor Zeitbike hired Scott Anderson as sales representative for Eastern Colorado.

Posted in North America
March 3, 2016

DERBY, Vt. (BRAIN) — Custom onesies and twosies? No problem, says Louis Garneau, which is now offering no minimum order quantity on custom apparel out of its North American production facilities in Quebec, Vermont and Mexico.

Posted in North America
March 3, 2016

TAIPEI, Taiwan (BRAIN) — The WFSGI's anti-counterfeiting program for the bike industry has eliminated more than 160,000 online listings for counterfeit bike products in the past three years, the group announced Thursday at the Taipei Cycle Show.

Posted in International
March 3, 2016

TAIPEI, Taiwan (BRAIN) — The World Federation of the Sporting Goods Industry has made headway on the bike industry's behalf with the UCI and the International Olympic Committee, it announced at a public session at the Taipei Cycle Show on Thursday. 

Posted in International
Good news for brands with less onerous carbon wheel test and relaxed rules for logos on Olympic equipment. Next target? The UCI's 3:1 and minimum bike weight rules.

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