All articles by BRAIN Staff
CARLSTADT, N.J. (BRAIN) — Thanks to wintry weather in the North East, Action Bicycle has added an extra week to its annual Winter Sales Event, which will now run Feb. 20.
WILTON, Ct. (BRAIN) — Dorel's GURU bike fit division has announced the launch of the GURU Academy Advisory, a global collective of industry-leading bike fitters and retail experts that will collaborate with GURU team to continually enhance its training curriculum.
HEERENVEEN, the Netherlands (BRAIN) – Accell Group N.V., parent of SBS, Raleigh, Diamondback, Currie and Redline in the U.S. and a slew of European brands, will appoint Jeroen Both to its board of directors as chief supply chain officer. He will be responsible for purchasing, planning and logistics.
RAPID CITY, S.D. (BRAIN) — Strider Sports International has announced a new pricing policy effective March 15. All Strider bikes, parts and accessories need to comply with MAP.
The company said it will not allow discounts to the MAP price for online sellers.
ORANGE, Calif. (BRAIN) – Triathlon Business International has finalized plans with TEAMChallenge GmbH to host the second Global Triathlon Business Conference July 9-11 in Roth, Germany, in conjunction with DATEV Challenge Roth.
CHICAGO (BRAIN) — Falling snow and uncertain travel conditions didn't keep Midwestern dealers from supporting the Chicago Area Bicycle Dealers Association winter show. The two-day expo at the DuPage Expo Center in St. Charles, Ill., closed Thursday.
SAN FRANCISCO (BRAIN) — If parts inventory at your favorite distributors seems a little spotty, it is more than likely due to the freight slowdown at West Coast ports. Container ships are backed up waiting to unload, and suppliers say freight is running four to six weeks behind schedule.
PETALUMA, Calif. (BRAIN) —Yuba Bicycles has hired Thomas Kern as its contract director of sales, promoted Steve Bode to promotion and outreach manager and brought aboard a new rep for Florida as it looks to ramp up sales of its cargo bikes and e-bikes.
LOS ANGELES (BRAIN) — Produced as a true monocoque frame, with no hard joints or seams, the Ritte Ace is the Los Angeles bike brand's new flagship road racing model for 2015.
SINGAPORE (BRAIN) — In another example of the globalization of the cycling industry, a new Singapore clothing brand, which has its products made in Italy, is hoping to build a dealer base in the U.S.