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BRAIN Staff

All articles by BRAIN Staff

February 20, 2014

GUNNISON, Colo. (BRAIN) — Jason Gibb has joined Mountain Flyer Magazine's sales staff, the publisher announced this week.

Gibb will be joining associate publisher Scott Leonard to help build online, print and sponsorship opportunities for the Gunnison, Colo.-based publication.

Posted in Industry News
February 20, 2014
The Ground Control is now offered in 650b.

MORGAN HILL, Calif. (BRAIN) — Specialized was notable last year for not following the trend and introducing a 650b mountain bike. But the company is not being stubborn about offering its tires in the newly popular size.

Posted in New Products
February 20, 2014

ST. PAUL, Minn. (BRAIN) — Park Tool has announced its team sponsorships for 2014, which incudes five World Tour teams: Team Sky, Team Garmin-Sharp, BMC Racing Team, Team Giant/Shimano and Trek Factory Racing.

Posted in Industry News
February 19, 2014

EASTPORT, Mich. (BRAIN) — The Schwinn Biking Game is a board game two-to-eight players and ages 4 and up. It's being produced by Education Outdoors, a Michigan game company. 

Posted in New Products
February 19, 2014

OLATHE, Kan. (BRAIN) — Shares of Garmin Ltd. soared to a five-year high Wednesday after the company reported that fourth-quarter earnings rose 27 percent on record sales in its outdoor, fitness, aviation and marine segments.

Posted in North America
CFO to step down within next year.
February 19, 2014

HAVERHILL, Mass. (BRAIN) — Mavic, Inc. is looking to improve North American sales and service with a new marketing director, Canadian dealer direct subsidiary and a new marketing and race-support facility in Southern California. 

Posted in North America
The Amer Sports brand adds a North American marketing director, Canadian subsidiary and Southern California facility.
February 19, 2014
The Zelvy balance bike retails for $995.

WARWICK, R.I. (BRAIN) — WeeBikeShop is now the U.S. distributor for the Australia-made carbon fiber Zelvy balance bike and Ridgeback UK's line of balance bikes and children's bikes.

Posted in International
February 18, 2014

OAKLAND, Calif. (BRAIN) — Momentum Sports Group, the owner and operator of the UnitedHealthcare Pro Cycling Team, has hired Jasen Thorpe and Thorpe Marketing to manage and execute all public and media relations for the team this year.

Posted in North America
February 18, 2014
The Chrome Front Rack Duffle

SAN FRANCISCO (BRAIN) — Chrome Industries introduces its new line of Knurled Welded Waterproof Rolltop bags for bike camping, adventure cycling and all-weather commuting.

Posted in New Products
February 18, 2014

COLORADO SPRINGS, Colo. (BRAIN) — USA Triathlon, the national governing body for triathlon, recently announced that Chuck Menke was promoted to chief marketing officer. Menke was hired in February 2010 as director of marketing and communications. 

Posted in North America

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