PASO ROBLES, Calif. (BRAIN) — Tuscany’s famed L’Eroica vintage bike ride will be coming to the United States for the first time this spring.
The L’Eroica event requires participants to use bikes built before 1988; many participants use bikes built prior to World War II and dress in vintage styles as well.
LITTLE ROCK, Ark. (BRAIN) — Orbea a new dealer area to its website that will allow stores to manage their supply, accounts, support and technical training from Orbea.
PITTSBURGH (BRAIN) — Trek will be the presenting sponsor of the inaugural Bicycle Times Adventure Fest, a bike festival planned for October in Central Pennsylvania, produced by Rotating Mass Media.
CORTEZ, Colo. (BRAIN) — Osprey Packs, Inc.. plans to expand its headquarters in Cortez, Colo., as the company also is completing its new distribution center in Ogden, Utah, which will open in mid-April with a staff of 23.
SAN FRANCISCO (BRAIN) — Rumbleship has reached supplier partnerships with KTM Bike Industries and Light & Motion. The two brands will be available from Rumbleship's distribution platform.
FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists is moving away from the tradition of a large annual printed catalog. Instead, Downeast will publish four quarterly mini-catalogs featuring new and seasonally-oriented product and new vendors.
LONG BEACH, Calif. (BRAIN) — Marzocchi Suspension USA has brought aboard Portland, Ore.-based Cyclone Bicycle Supply for distribution throughout North America.
SAN FRANCISCO (BRAIN) — If it seems as if the West Coast freight situation could not get any worse, Pacific Maritime Association announced that it was shutting down ports Thursday, Saturday, Sunday and Monday, days when the PMA would have to pay holiday or weekend wages.
SEATTLE (BRAIN) — Seattle will be the host venue of the Youth Bike Summit, a three-day conference geared toward youth, bikes, education, advocacy and leadership coming up Feb. 13-15.
MANNING, S.C. (BRAIN) — Bikes rolling out of Bicycle Corporation of America's South Carolina factory are available to purchase in-store at various Wal-Mart locations nationwide, as well as on Wal-Mart's website.
SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now shipping its 2015 parts and accessories catalog. This year's catalog is 1,344 pages long and includes more than 300 brands. The distributor has added more than 30 new brands for 2015.
BOULDER, Colo. (BRAIN) – The PeopleForBikes Coalition and several industry executives flew to Washington D.C. last week to meet with members of Congress to discuss the economic benefits of cycling. The visit marked the fifth executive fly-in since the program was launched.
COON VALLEY, Wis. (BRAIN) — Borah Teamwear has hired Tad Hylkema as customer experience manager. Hylkema will lead a team of customer service representatives and focus on refining Borah's custom experience.
HAYWARD, Calif. (BRAIN) — Panaracer's new minimum advertised price and online sales policy goes into effect Monday.
CARLSTADT, N.J. (BRAIN) — Thanks to wintry weather in the North East, Action Bicycle has added an extra week to its annual Winter Sales Event, which will now run Feb. 20.
WILTON, Ct. (BRAIN) — Dorel's GURU bike fit division has announced the launch of the GURU Academy Advisory, a global collective of industry-leading bike fitters and retail experts that will collaborate with GURU team to continually enhance its training curriculum.
CHICAGO (BRAIN) — Falling snow and uncertain travel conditions didn't keep Midwestern dealers from supporting the Chicago Area Bicycle Dealers Association winter show. The two-day expo at the DuPage Expo Center in St. Charles, Ill., closed Thursday.
PETALUMA, Calif. (BRAIN) —Yuba Bicycles has hired Thomas Kern as its contract director of sales, promoted Steve Bode to promotion and outreach manager and brought aboard a new rep for Florida as it looks to ramp up sales of its cargo bikes and e-bikes.